Why the Steam AI Gaming Festival Is Drawing Backlash Against AI in Games
The AI Gaming Festival on Steam is hosted by US technology company Invirtu Labs and centers on showing how generative AI can take over development tasks such as art assets, code, narrative, localization, voice and music. The author notes that the event is connected to Glitch, the indie game platform owned by its organizer Devin Dixon, giving it the feel of promotion for his own platform. He also says the accompanying talks are in fact a paid virtual conference, and questions whether some of the participating games were added without their developers' knowledge.
Why it matters: The article traces the organizer's ties to its own platform Glitch and lays out why this Steam event is seen as drumming up support for generative AI rather than explaining it.